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Tata Motors, Fiat To Stop Competitive Launches

ABR Staff Writer Published 16 June 2009

The decision proves deep partnership between Tata Motors and Fiat in India

Italy's Fiat and India's Tata Motors have agreed not to launch models in segments where they would have to compete with each other, Hindustan Times reported.

A top Fiat official said to the paper that the two companies, which are in a wide-ranging tie-up, would have a common strategy to take on competition in India.

Rajeev Kapoor, Managing Director, Fiat India Auto, said: Between the two of us, beginning with the Nano, we will have a line-up of cars that would pretty much cover that part of the market.

Tata Motors is not readying any new car launches in the sub INR800,000 category, other than the Indigo Sedan. The carmaker gets Fiat's technology and support. The company gets to manufacture cars in Fiat's new Ranjangaon plant.

Fiat and Tata motors aim to cooperate in the arenas of development, purchasing, production, components, and sales in the automotive sector.

 

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