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Maruti Suzuki and Shriram Group to offer car finance services in India

ABR Staff Writer Published 11 March 2008

Maruti Suzuki India has announced that it has signed an agreement with Shriram City Union Finance, a part of Shriram Group, Chennai, to offer car finance services to its customers, particularly in semi urban and rural markets.

The agreement is a joint initiative of the two companies to provide car finance to people in Tier-II and Tier-III cities across the country. The tie-up would focus on financing of entry level cars from Maruti portfolio including M800, Omni and Alto models. Initially, this arrangement will be available in Kerala, Karnataka, Tamilnadu, Andhra Pradesh, and subsequently extended states of the country. R S Kalsi, chief general manager of sales at Maruti Suzuki, said: We are happy that Shriram Group has agreed to be our partner in offering transparent, hassle free finance options to our countryside customers.

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