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Autobytel Unveils New Lead Verification Technology Platform

ABR Staff Writer Published 20 July 2009

New technology tries to eliminate lead duplication and increase the number of variables for verifying quality of each lead

Autobytel, an automotive marketing services company, has launched its new lead Quality Verification System (QVS). The new QVS program represents an exponential leap forward in lead verification processing and includes an integrated analysis and filtering of each lead, meaning dealers receive more actionable information, more quickly on each potential customer.

The company's new Quality Verification System platform is part of its new and used car lead programs, which have been specifically engineered for the challenging economic times to provide its member dealers and OEM partners with the industry’s cost-effective marketing programs.

Mark Garms, COO of Autobytel, said: Faster, Smarter and Better, are the three elements we focused on as we re-engineered the platform supporting our leading-edge Quality Verification System.

Our new state-of-the-art 'intelligent' verification technology powered by TARGUSinfo - in combination with our ability to leverage the industry’s best sources of in-market car-buyers and our powerful lead follow-up tools - is set to generate major gains for our dealer network in one of the most challenging times for our industry.

Autobytel assists automotive dealers and manufacturers in the sale of vehicles. By connecting consumers to automotive dealers and manufacturers through internet lead referral programs and on-line advertising, the company provides automotive dealers and manufacturers with opportunities to market their vehicles to potential customers.

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